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What’s the difference between B2B and B2C digital marketing?

What are the differences in digital marketing for business-to-business compared to business-to-consumer audiences? Since working in digital marketing I have found that much of the discussion and examples of digital marketing focus on B2C marketers and well-known big brands. Yet, …..

The post What’s the difference between B2B and B2C digital marketing? appeared first on Smart Insights.

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